Mannequin 3 house owners love their Teslas however more and more not Elon Musk: survey

Bloomberg’s newest survey of 1000’s of Mannequin 3 house owners presents a conflicted view of Tesla and its CEO Elon Musk, suggesting that whereas house owners are pleased with their automobiles they’re souring on Musk himself. The survey, which requested 5,000 Mannequin 3 house owners a sequence of questions on their automobiles and views on Tesla and Elon Musk extra usually, follows the same mission from 2019, making it potential to trace how sentiment has shifted over time.

Maybe probably the most fascinating facet of the survey is the divergence in opinion on the Mannequin 3 itself, versus the person whose title is so carefully intertwined with the Tesla model. Overwhelmingly, respondents strongly agreed that the automobile is pleasurable to drive, and stated that it’s been extra dependable than earlier automobiles they’ve owned. A majority of homeowners say they don’t intend to ever purchase a gas-powered automobile once more, and virtually three quarters of these surveyed say they’re contemplating a Tesla for his or her subsequent buy, with the Cybertruck the preferred reply.

Bloomberg’s chart exhibiting the declining sentiment in direction of Elon Musk. Picture: Bloomberg

And but, Bloomberg studies that “the steepest change of opinion was the drop in Musk’s approval.” Respondents stated they agreed that he ought to cease tweeting and keep out of politics. Folks have been significantly cautious of his buy of Twitter (now being rebranded to X), which a majority agreed had been a “distraction” from his work at Tesla. When folks had determined to promote their Tesla and change to a different model, “disapproval of Elon Musk” was cited as the preferred purpose. Democrats, unsurprisingly, had probably the most unfavourable views of Musk, whereas those that’d voted for Trump in 2020 considered him extra positively. Regardless of the drop in sentiment, respondents nonetheless agreed on common that Musk is the appropriate man to be main Tesla.

A chart highlighting how sentiment of Musk contrasts with whether or not prospects would purchase one other Tesla. Picture: Bloomberg

A few different solutions I discovered fascinating:

Lastly there’s the part of the survey on Tesla’s driver-assistance system, which Bloomberg calls “the primary main driver evaluation of Tesla’s autopilot software program.” A majority of shoppers assume the “Full Self-Driving” characteristic was definitely worth the value they paid for it, and assume that Tesla is heading in the right direction with its strategy. However opinions have been extra blended on whether or not it’s dependable sufficient for the common driver, with particular points cited together with issues navigating building zones, and responding to emergency automobiles (a priority that overlaps with a federal investigation). 

The survey paints a nuanced view on the attitudes of Tesla house owners who’re pleased with their automobiles and the corporate, however annoyed on the conduct of its CEO. Bloomberg’s full writeup is nicely price a learn. 

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